June gay month
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The month was expanded to "Lesbian, Gay, Bisexual and Transgender (LGBT) Pride Month" by former President Barack Obama in 2009.
However, Pride Month dates back several decades before it was "officially" recognized by the federal government. The carmaker said it was reviewing all its marketing costs.
In other cities, such as Kansas City, Missouri, pride events lost about half their budgets.
Several companies that have pulled back have not explained why to the AP.
But some experts see the change as part of a broader retreat from brand activism.
Still, the groups behind many Pride events say some companies have kept contributing but have asked not to be listed publicly as sponsors.
But only about 1 in 10 said the same is true for nonbinary and transgender people.
Which companies are backing off on sponsorships
Several big companies have pulled back on sponsorships for Pride events this year.
Among them: Anheuser-Busch, the St. Louis-based brewer, declined to sponsor PrideFest in its home city after three decades of support, leaving organizers $150,000 short of last year's budget, they told The Associated Press.
NYC Pride said about 20% of its corporate sponsors dropped or reduced support, including PepsiCo and Nissan.
Flight Centre. Story idea? The confrontations quickly escalated and sparked six days of protests and violent clashes with the NYPD outside the Stonewall Inn on Christopher Street and throughout the neighborhood.
By the time the Stonewall Riots ended on July 2, 1969, the gay rights movement went from being a fringe issue largely ignored by politicians and the media to front-page news worldwide.
First Gay Pride Parade
One year later, during the anniversary of the Stonewall Riots, activists in New York City marched through the streets of Manhattan in commemoration of the uprising.
The History of Pride: How Activists Fought to Create LGBTQ+ Pride. Pride in London is in July; a big celebration in Rio de Janeiro is in November and Atlanta's is in October.
Former President Bill Clinton proclaimed June as Gay and Lesbian Pride Month in 1999, marking the first time a U.S. president did so.
How Trump is targeting trans people and DEI policies
When President Donald Trump returned to office in January, he quickly attempted to roll back LGBTQ+ rights.
He's especially targeted transgender people with policies that halted allowing people to change the sex listed on their passport, removed transgender military troops and sought to stop using federal insurance programs to pay for gender-affirming care for transgender people under age 19, and keep transgender athletes out of girls and women's sports competitions.
All of those changes are being challenged in court.
His actions follow years of policies in Republican-controlled states that bar gender-affirming care for transgender minors and dictate which sports transgender people can play and which school and other public bathrooms they are allowed to use.
A more-inclusive name was chosen in 2009 by President Barack Obama: Lesbian, Gay, Bisexual and Transgender Pride Month.
The origins of Gay Pride Month were also honored by Obama when, in 2016, he created the Stonewall National Monument, a 7.7-acre around the Stonewall Inn where the modern gay rights movement began.
What Does LGBTQ+ Stand For?
According to the Human Rights Campaign, LGBTQ+ is an acronym that stands for "lesbian, gay, bisexual, transgender and queer (or "questioning"), with a "+" sign to recognize limitless sexual orientations and gender identities.
Pride Celebrations Around the World
Today, Gay Pride parades in many cities are enormous celebrations: The events in Sao Paulo, Sydney, New York City, Madrid, Taipei and Toronto routinely attract up to 5 million attendees.
The following U.S.
Pride celebrations are planned for 2025.
Washington, D.C. - May 23 - June 8, 2025.
Los Angeles - June 5 - 8, 2025.
NYC Pride March - June 25 - 29, 2025.
Chicago - June 21 - 29, 2025.
San Francisco: June 21 - 29, 2025.
As Pride Month has grown in popularity across the globe, criticism of the events has grown, too.
Top 10 Pride Events Around the World. LGBTQ+ Pride Month. About 4 in 10 voters approve of his job as president overall.
But support for his individual policies on transgender people is not uniformly strong, with a clearer consensus against policies that affect youth.
This year's celebrations in the U.S.
Organizers of Milwaukee's PrideFest are prepared for close to 50,000 people at the event scheduled for June 5-7.
"We're feeling that people will be showing up, and that's their protest," said Wes Shaver, the president and CEO of Milwaukee Pride, Inc.
The event's theme is "Celebrating the Power of Pride" and for the first time, one of the entertainment stages one night will feature only transgender performers.
Pride Month begins with celebrations across the world | Here's what to expect
Pride Month kicks off with events around the world starting this weekend.
It's an annual series of parades and other gatherings to celebrate LGBTQ+ culture and rights.
At its heart, Pride is both a party and a protest.
In the U.S.
this year, that means speaking out against a slew of policies that impose restrictions on transgender people and that try to end diversity, equity and inclusion programming in government, education and businesses.
Here's a look at the event's roots and this year's events and themes.
When Pride Month began
The monthlong global celebration began with Gay Pride Week in late June 1970, a year after the violent police raid at New York's Stonewall Inn, a gay bar.
At a time when many LGBTQ+ people kept their identities private, the June 28, 1969, raid sparked a series of public protests and catalyzed the gay rights movement.
The first pride week featured marches in Chicago, Los Angeles, New York and San Francisco, and it has since grown to other cities.
The Allusionist.
them.us. Craig Schoonmaker interview. At the time, Stonewall Inn was owned by the mafia, who didn't care about its clientele and often tipped off law enforcement to "illegal" practices, according to the Library of Congress.
Though the police had raided Stonewall Inn and countless others before, the events of June 28, 1969, known as the Stonewall Riots, spearheaded a six-day uprising for LGBTQ+ rights.
The march, organized by the Eastern Regional Conference of Homophile Organizations (ERCHO) and the Christopher Street Liberation Day Umbrella Committee, was named the Christopher Street Liberation Day March.
In time, that celebration came to be simply known as the Gay Pride Parade. This occurred on June 28, 1969, when the NYPD raided the Stonewall Inn, a bar in the Greenwich Village neighborhood of Manhattan.
When the police aggressively dragged patrons and employees out of the bar, several people fought back against the NYPD, and a growing crowd of angry locals gathered in the streets.